For the final project of my Marketing Design Strategies class, we were tasked with making a tri-fold brochure with pre-approved copy. This was the result. For the print-ready PDF file, click here.
During my Marketing Design Strategies class, we were tasked with designing a booklet cover on any topic. We were to use a pen name and follow all the design principles learned in the class. Being a fan of “The Walking Dead” on AMC, I got creative and came up with this booklet cover. Enjoy!
Fourth Amendment Rights Forum
Several years ago, I had the pleasure of meeting an attorney by the name of Anthony Cotton from Waukesha, WI. He spoke at a forum in Eau Claire, WI. about our 4th Amendment rights as they relate to encounters with police.
While I worked at Smokes on State, I had the opportunity to invite Mr. Cotton to come and speak again, this time at the UW Memorial Union. By teaming up with a student organization on campus, we were able to reserve a large meeting space at no cost. Anthony Cotton agreed to speak for free, since it is a subject he is very passionate about. The idea was to have an open forum about a sensitive subject in order to increase the Smokes on State brand awareness within the community.
Through Smokes on State’s contacts with Midwest Family Broadcasting and his radio ads on one of their stations, we were able to get this event publicized on the air for a very minimal charge. I enlisted the help from a friend of mine, Brian Rosenberg, who is a talented graphic designer working on his Masters degree at Rochester Institute of Technology. He created us a beautiful and engaging flyer for the event, which we printed in house and plastered all over the downtown are of Madison. The event was promoted heavily through social media as well, and had a total attendance of more than 50 people.
While working for Smokes on State, a retail tobacco shop located in Madison, WI, I had the opportunity to develop, design, promote and execute this really awesome scavenger hunt. Details will be posted here.